Hello Friends,
People pass over effective nutrition / exercise programs and stop following them because the guidance feels uncomfortable to the routine with which they’ve become habitualized.
We stop not because it won’t work but because we feel we can’t or don’t want to. It’s not that programs are ineffective; compliance is.
Solid programs are 100% effective when applied with 100% compliance, but you only need to be 80% compliant, over the course of a month, to get the bulk of what you’ve targeted as your goal.

Trainers and companies want to strawman against boogeyman programs so you believe in their good programs and not “all of the junk.”
You’ll stop buying more products, if you don’t quit the current one. Your transactional relationship with them ends when you buy, so they won’t tell you the truth:
If you follow a program exactly, you’re almost guaranteed total success.
The fitness industry concocts “bro science” gobbledygook encouraging you to “do what you enjoy, whatever you like; jump from one thing to the next when you feel like it.” In motor development science, we call this: Skill Sabotage.
They encourage you to “play” around and learn at the crawl’s pace of children, because they profit from your failure. If you fool around flippantly, you’ll never practice sufficiently to create a sustainable, structural adaptation. All the better for their coffers.
In reality, it only takes 2-3 months to develop a skill to 80% mastery and get the equivalent results.

Commitment. Discipline. Consistency. These three juggernauts ensure results regardless of the program. Dedicated people follow these three so well that they can even reap results from ineffective programs!
It’s not vogue to tell you that you need to tighten up and get it together. We live in a gentler society now who doesn’t want to offend you by telling you that you can become better than you are; it’s only appropriate today to be an apologist and soothe that, “the program may not fit your body type and personality.”
Coaches who give a damn will candidly explain, “if applying it feels hard, it’s probably exactly what you should do daily till it’s not.”
Coaches who are willing to tell you the truth, even if they lose you as a client, are those whose guidance you should comply to; for succeeding so you CAN leave the supervision of a coach, and become autonomously directed and intrinsically motivated IS THE GOAL!
Very Respectfully,
Scott B. Sonnon

TACFIT Co-Founder
TACFIT 26 Has Been Added to Our Birthday Specials!
As we continue celebrating thirty years of building something worth believing in, we want to make sure you have not missed everything currently on sale, because the deals are as good as the milestone deserves. And we just made them even better.
TACFIT 26: the most comprehensive fitness program Coach Sonnon has ever created, now featuring full follow-along videos and over a year of structured, progressive training, has just been added to our birthday specials. This is the entire TACFIT curriculum in one place, and at this price it has never been more accessible. Alongside TACFIT 26, here is what is currently on sale:
- TACFIT Warrior — 50% OFF
- Coach Sonnon’s Vintage Legacy Collection — 50% OFF
- TACFIT C.S.O.R.E. and MedBall PDS — 30% OFF
- TACFIT Gym Rings, Kettlebells, and more equipment specials — Up to 50% OFF!
Thirty years of the world’s smartest training system and right now every one of these offers represents the deepest investment you can make in your practice at the best prices we have offered all year. Do not wait for the perfect moment. This is it. Birthday prices do not stick around and neither does this inventory. Head to the sale page now and grab what your training has been asking for.
not permanent prices’, ‘they are birthday deals’, ‘and like all birthdays’, ‘this one will not last forever!
